Rafael Esquer is a native of the Sonora desert of Mexico who has made New York City his home for more than 15 years. As Creative Director at @radical.media, his group’s work in communication design received the National Design Award in 2004 from the Cooper-Hewitt National Design Museum. He now runs Alfalfa Studio, whose clients have included The New York Times Magazine, Kate Spade New York, Nike, Björk, AIGA, The Philip Johnson Glass House, The Houston Rockets, Tommy Boy Records, Target, IBM, Scholastic, International Flavors & Fragrances Inc., Museo del Barrio, and MTV. Some of his work is contained in the Library of Congress poster collection, the Museum of Fine Art in Montreal, the Poster Museum in Poland and the Olympic Museum in Switzerland. Esquer teaches at the School of Visual Arts, and he has taught at the Art Center College of Design and NYU. He has been a visiting artist in the graduate graphic design program at Yale and served on the board of directors for the American Institute of Graphic Arts/New York.